Wednesday, March 19, 2014

Superbowl Commercials (Feb 3rd)

The Superbowl has always been one of my favorite television events to watch, even as a kid. Now, as an "adult" it's even more compelling. Why? Because of my fascination with ads. One of my favorite ads from the Superbowl was the Coca-Cola (Big Game) commerical. It featured a wide diversity of people from different countries, doing different activities. What they all had in common however, was their love for the fizzy drink. It actually warmed my heart how such a big brand can incorporate that many ethnicities, even including a woman wearing a hijab, to advertise it's well known brand. Not only that, they had different people sing in different languages sing the National Anthem through out. Packed with its beautiful cinematography, and beautiful diversity, this commercial was one that really stood out to me.

There was also the Budweiser "puppy love" one. Although I felt it was completely irrelevant to the product it was selling itself, just showing such a heartbreaking and adorable story about a friendship between a puppy and a horse, was a great marketing campaign to get people talking and thinking about its brand.

(Unposted from February 3rd)

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