Wednesday, February 19, 2014

Favorite Ad Agency

After looking around a bit on all the different ad agencies, I spotted one that I instantly recognized. This ad agency is Weiden+Kennedy. They are an independently owned American advertising agency, that is headquartered in Portland, Oregon. The reason they stuck out to me, not only because they're one of the largest independently owned ad agencies in the world, but because of a particular campaign they did: Old Spice.

Yes, the infamous Old Spice commercials, featuring none other than Terry Crews. Everyone knows about them, sometimes not even for the product itself but by the image of it.

Why? Because they're bizzare. They stand out. It makes you remember them.
It's a large and enthusiastically angry Terry Crews in all these odd extremities while somehow managing to advertise the product still. Though they might not flat out yell or exemplify how well of a product Old Spice is, the odd and humorous situations that Terry Crews gets in during these commercials makes the audience remember them.

It's not like every ad has to be boring and flat out explain why it's better than the other brands. Weiden+Kennedy manage to do that just by having a more memorable commercial. That is why this ad agency is one of my favorites.

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